Creating and managing URL redirects

Individual 301 URL redirects redirect traffic from a discontinued webpage to an actice one.

For example, when you unpublish or delete a product from your store, you can use a URL redirect to ensure your customers still find relevant content.

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Create a URL redirect

When creating a new 301 redirect, the 'Redirect to' URL can be a relative URL, like /collection/shirts, or a full URL, like http://www.example.com/collection/shirts.

To redirect customers within your primary domain, use a relative URL. To redirect outside your primary domain (including to a subdomain), use a full URL.

If you're unable to save your 301 redirect, you can learn how to resolve the error message.

If you're able to save your 301 redirect successfully but it doesn't start working immediately, learn why.

Steps:

1. From your Shopify admin, open Redirect Pro.
2. Open the URL Redirects page.
3. Click Create redirect.
4. In Redirect from, enter the broken link you want to redirect visitors away from.
5. In Redirect to, enter the new active URL that you want to redirect visitors to. To redirect to the homepage, enter a forward slash, /.
6. Click Save redirect.

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URL redirects and subfolders

301 redirects apply to all language or market subfolders you've set up using Shopify International.

For example, let's saycyour primary market is the United States on example.com. and you have a market for Canada on a subfolder at example.com/en-ca.

You then delete a product and create a single URL redirect from /products/blue-t-shirt to /collections/t-shirts.

After creating the URL redirect, customers in the United States who try to visit /products/blue-t-shirt are automatically redirected to example.com/collections/t-shirts, and customers in Canada who try to visit example.com/en-ca/products/blue-t-shirt are automatically redirected to example.com/en-ca/collections/t-shirts.

You can still create individual redirects for each subfolder if you want to redirect visitors to a different destination URL for each market.

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Edit URL redirects individually

Steps:

1. From your Shopify admin, open Redirect Pro.
2. Open the URL Redirects page.
3. Click on the redirect you want to edit.
4. Click Edit.‍
5. Enter your desired changes.
6. Click Save redirect.

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Edit multiple URL redirects at once

To save time, you can edit the 'Redirect to' URL for multiple 301 redirects at once.

Steps:

1. From your Shopify admin, open Redirect Pro.
2. Open the URL Redirects page.
3. Click on the redirects you want to edit.
4. Click Edit.
5. Enter the changes.
6. Click Save.

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Delete URL redirects

You can delete individual redirects, or multiple at once. Note that this action can't be undone.

It may take some time to complete if you're deleting a large number of redirects at once. You can continue working and we'll send an email when it's complete to the email address you signed up to Shopify with.

Steps:

1. From your Shopify admin, open Redirect Pro.
2. Open the URL Redirects page.
3. Select the redirects you want to delete.
4. Click Delete on the actions menu.
5. Click Delete on the confirmation modal.

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Filtering URL redirects

You can search through your redirects based on the 'Redirect from' or 'Redirect to' URL.

Steps:

1. From your Shopify admin, open Redirect Pro.
2. Open the URL Redirects page.
3. Click on the search bar.
4. Enter search term.

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